Partners / 04
Partner stories
How technology, channel, and affiliate partners use the same workspace as the customer team.
These are the motions partners run with Avaga, not named customer case studies. When a public story is cleared, it will land here. Until then, this is how the three tracks actually work on the floor.
Technology: ads and chat land on one floor
01
A Meta or Google Ads lead used to hit a spreadsheet, then a second inbox, then a callback two hours later. The technology partner writes the lead into Avaga instead. The AI lead manager scores it. Voice, SMS, and WhatsApp stay on the same contact. No second CRM to reconcile.
Channel: you resell the workspace, not a bot
02
A reseller already owns the phone and inbox conversation. They register the deal, run a shared demo, and activate Lite, Growth, or Business. Recurring margin follows every number and AI employee that expands later. The customer team never leaves the floor they bought.
Affiliate: the kit you send before the first call
03
Agencies and consultants who do not want to bill the workspace still refer the buyer. They use the go-to-market kit: pitch deck, demo account, and launch assets. Partnerships runs the close. The affiliate stays in the intro.